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Employees, the environment, their customers, suppliers and society: The Good Company Seal, companies would be assessed by examining their behavior in five areas. If they pass it, the group is awarded the Good Company Seal, they can sell their products and their advertising and marketing materials, which guarantee to consumers that they are socially responsible company. The idea was about 13 months ago by Jeffrey McKinney, a marketing and advertising professional, he was frustrated that online casino sites us no comprehensive and designed simply to assess whether the products you purchase is not in step with your personal policy says. McKinney online casino sites us says he and three others in their principles and have an Integrity Committee of people who are experts in social responsibility diegebieden are mounted. They are the group that directed the company if they are to apply for the Good Company Seal. Except that this is where McKinney idea, while a good one is a long way to go.

He is a renowned non-profit or the federal online casino sites us government. He has brought in no other established groups in the social responsibility of businesses to lend credibility. He works with companies to persuade them to assess his group's know-how to the criteria, and that this seal of approval from his group have a meaning. To increase at some point, he is also a PR campaign to raise consumer awareness. Then there is the question of the value for the company. Companies that apply will be asked for Good Company Seal to pay a 1,000 fee. If it the class that they offered a three-year licensing agreement with the seal on the packaging and elsewhere.

McKinney, online casino sites us said he received a good feedback, because the audience earlier this month that the license fee is not really the major concern for businesses.

Rather it is whether he and his group the resources to work with confidence that a company is to make socially responsible. The last thing he wants to do, he says, a good company Seal is awarded to a company that does not deserve this. So why I am with blogging about something that is still in its infancy?

The whole project is a way for him to earn his livelihood. But it is online casino sites us also consistent with what we discuss on this page.

Companies to be socially responsible, are important for socially responsible investors. If the Good Company Seal proves to be another way to find these companies, the better. Forbes Magazine has ExxonMobil Green Company of the Year. Yes, hate the company, like the environmentalists, the biggest oil producer in the world, one of the black hats for climatologists, for it has taken steps to online casino sites us reduce carbon dioxide emissions was.